The brief
Dr Alison Hardy is a leading expert in design and technology education, working with schools, teachers, and organisations to shape purposeful and innovative curricula. As a researcher, educator, and advisor, her work has a huge impact - but her online presence didn’t reflect the authority and clarity of her expertise. She came to us looking for both a strong brand identity and a professional website that would communicate her skills, experience, and services in a way that was clear, approachable, and confident.
Our solution
We began by developing a brand identity that balanced professionalism with approachability - modern, clean, and grounded in Alison’s academic authority, but never cold or corporate. From there, we designed and built a bespoke website that put her work and services front and centre. The site was structured to guide visitors clearly through who she is, what she offers, and how she can support schools and organisations.
The result is a cohesive brand and digital platform that works seamlessly together: a visual identity Alison can use across all her communications, and a website that not only showcases her expertise but also provides a space to share insights, resources, and future projects. Together, these elements have helped Alison build credibility online and create stronger connections with the schools and partners she works with.
Feedback
”"PT Digital were recommended to me when I was searching for someone to design and create a new website for me. They were a brilliant recommendation.
Right from the start, I knew that PT Digital were the right company for me. Peter is approachable, patient and positive. He explained every idea and suggestion clearly to me and listened to my questions and thoughts about the website as it was developed. The finished website is excellent – I love it! I am so proud to be able to say ‘this is MY website’. The colours, layout, brand – all of it – work for me. In the 3 weeks since it went live I have received more queries from people about my work and wanting to work with me – just what I hoped for. Thanks to Peter and the team at PT Digital."
Dr Alsion HardyOwner