Aesthetics clinics delivering natural results
The brief
Story Clinics provides cutting-edge medical and aesthetic treatments with a patient-first approach - combining clinical expertise with a warm, welcoming experience. Their previous website and brand materials didn’t fully reflect their professionalism or premium positioning, and the team wanted a fresh, cohesive identity that would better represent who they are today.
They needed a website that was easy to navigate, visually polished, and built to support their growth, alongside updated brand guidelines to bring consistency and clarity across all communications.
Our solution
We reworked Story’s brand guidelines from the ground up - refining their colour palette, typography, and visual style to create a modern, confident identity that feels both clinical and approachable. Every element was designed to convey trust, care, and expertise while maintaining a clean, high-end aesthetic.
Building on this foundation, we designed and developed a new website that’s intuitive, responsive, and aligned with their refreshed brand. The new platform highlights STORY’s treatments and ethos with clarity and warmth, providing a seamless user experience for patients looking to learn more or book appointments.
Feedback
”"PT Digital delivered a sleek, professional website that really showcases our portfolio and expertise. The process was smooth from start to finish, and the end result is a site we’re proud to share with clients and partners."
Ciara KinsellaHead of Marketing